- We will conduct a technical audit; we work on technical errors according to the checklist;
- We monitor the site in Google Console
- We will select a semantic core, analyze competitors, prepare clusters.
- Let's make a TOR for writing the text.
- Optimize site loading speed.
- Let's fill in the unique title and Description
- We will optimize product cards, create product micro-marking, Compile TK for product description.
- We will set up a similar products widget.
- We will conduct a technical audit; we are working on technical errors according to the checklist;
- We monitor the site in Google Console
- We will select a semantic core, analyze competitors, prepare clusters.
- Let's make a TOR for writing the text.
- We fill in the unique title and Description
- Optimize site loading speed.
- Let's make micro-markup for important pages.
If you want your site to be more visible to users, contact us! We will deal with SEO optimization of your site. This is a promotion its ranking in search engines, in particular in Google. We offer a wide range of services, including promotion of the site in the ranking of search engines. We can also help with the technical optimization of the site. This will ensure fast and stable operation of the site with a large number of visitors. Contact us today to learn more about our services and pricing!
Search engine optimization, or SEO, is an important component of any business's successful online presence. SEO means the process of optimizing web pages
in order to ensure their higher rank in search enginessuch as Google, Yahoo, Bing. It is worth noting that a good SEO strategy will lead the business to increase
sales and increase in general demand for a certain product or service.
Main elements of SEO site optimization:
- Competitive analysis: Checking business competitors and their SEO.
- Website compliance: The site must meet certain search engine requirements.
- Keywords: Researching keywords and their performance on web pages.
- Technical optimization: Making sure the site is technically optimized for SEO.
- White SEO methods: Using legal and ethical methods during SEO promotion.
About us
We are a small web studio Good site. We have been providing search engine optimization services for 5 years. Our principles: informal human attitude to customers, honesty. We never we do not promise top positions if we are not sure of the result. In our work, we rely on experience and knowledge.
SEO promotion of sites in Ukraine has its features: this is optimization for one google search engine. Let's briefly describe the basics of seo optimization. To get to the first issue page, your site must meet all the requirements of Google, and not just be beautiful and interesting to people. There are more than a thousand such ranking requirements.
Examples of our work
Our advantages
- Low cost of promotion - You pay only for what really raises the position of the site.
- We show the manager how to properly fill out the site.
- We perform a comprehensive audit of your site and analyze competitors.
- Clear, understandable reports.
- We are conducting a technical audit of the site.
- We have specialists who can fix the layout or perform other work necessary for a successful promotion on Google.
- We use white methods of SEO optimization. They do not violate Google's rules.
We use comprehensive site promotion. Let's analyze the most important methods, divide them into groups, and tell you step by step what we do to promote the site in Google.
Internal optimization
We check that there is only one h1 heading on each page, select a relevant title, and write an informative Description. We check that the text is unique. If necessary, we create the so-called for a copywriter. Now it is important that the text is unique, informative, and structured. Nonsensical SEO texts of 2,000 characters have not worked for a long time, they even cause harm.
Selection of the semantic core
Using special services, we analyze how people are looking for your product or service. Let's sort these keywords by competitiveness and frequency. If this stage is poorly done, you will focus on highly competitive keywords or create content for key phrases that no one is searching for.
Geo dependent queries
These are the keywords by which the output in Google differs for users from different cities. For geo-independent search results do not change. Geo dependent queries are intertwined with commercial If you are looking for door lock repair, then you want to find a specialist in your city, and if you are looking for door lock repair yourself, then there will be informational sites about repairing locks. We use several services and common sense to correctly select geo-dependent queries.
Commercial ranking factors
This is a set of indicators that increase the visitor's level of trust in your business. It is important for Google that a person finds exactly what he wanted and was satisfied with the service or product. Commercial factors were created from the analysis of a huge amount of information about the behavior of people on sites. These factors affect the entire site, not individual pages. While promoting sites of various topics, we realized that the impact of these factors on Google depends on the niche.
Main commercial factors
- Assortment - the more, the better.
- Reliability - https: protocol, real customer reviews, portfolio.
- Design - There are a lot of details, all of them are oriented to convenience and ease of information perception.
- Quality of service — Search engine wants to see a unique sales offer. Maximum full contact information: phone numbers, address, online consultant. Exact conditions for returning goods.
- Usability — How easy and convenient is the site to use.
Behavioral ranking factors
This is a very important group of ranking factors, most of them depend on the design, structure and speed of the site. We use Google Analytics to analyze the behavioral ranking factors.
- CTR snippet clickability is the ratio of impressions in search results and clicks to your site. We increase CTR with an interesting title and informative description.
- A large number of rejections indicates that the content is not relevant or the site is open for a long time. We increase the relevance of content or work on technical optimization.
- Browsing depth is the average number of pages viewed in one visit. The more, the better. It is not desirable to increase this indicator artificially, because it will grow percentage of refusals.
- Time on the site — the more, the better we increase it with interesting, informative content.
- Direct visits are visits to bookmarks or through the address bar of the browser. Such a site is more trusted by search engines. We do wpa for an additional fee. Such a site can be installed as an application on a phone and computer and can be accessed from a shortcut on the desktop.
- Visitor actions — the more active users are, the better. Page transitions, form filling, even cursor movement are taken into account.
Technical SEO site optimization
A time-consuming and necessary stage of site optimization. Google uses Web Vitals metrics when ranking sites. The most important indicators are: page loading speed, layout stability (so that the page does not shift during loading), content display time before interaction. We will conduct a comprehensive audit and correct all deficiencies.
What exactly do we do to make the site load faster.
- Transferring the site from HTTP/1.1 to HTTP/2
- Set up a secure protocol https:
- Compress css and js
- Convert the image to webp
- We load images only when they are in the loading = "lazy" viewing area.
- We correct design flaws and invalid layout.
- Compress the html
Technical optimization requires an individual approach. We have listed the most pressing problems. Most sites still have many minor comments from Google.
External site optimization in Google
External site optimization is an increase in the number of external links, they are an important ranking factor. There are many nuances here. Mindless link building will result in sanctions. We take into account the distribution of the mass of links between the pages of the site, select donors based on similar topics, initially most links without anchors. We try to have the links at the top pages Google takes this into account and it is important that there are transitions after the links.
We emphasize once again, we do not buy links on exchanges (this will lead to sanctions sooner or later). Our link builder carries out manual site selection, it is long and expensive, but we guarantee that your site will not receive pessimism.
External optimization includes reviews. You also need to work with them, they are taken into account by Google.
50% of people find a product or service on the first page of a search result, only 36% look for something cheaper and reach the 3rd page. If you are not in the top 30, then you will not have customers.
How to order Seo optimization?
Fill out the form and briefly describe your site, leave a link to it and we will contact you within a day to discuss all the details and the price.
Frequently asked questions
The cost of website promotion depends on many factors, such as the scope of work, competition in the market, the level of complexity of the project and the desired results. To determine the price for site promotion, we conduct a site analysis, determine the factors of competitiveness and technical parameters of the site. After that, an individual promotion strategy is drawn up and the cost of the work is determined accordingly. Usually the price starts from $500.
SEO optimization is a set of measures aimed at increasing the visibility of the site in search engines.
SEO covers a wide range of tasks, including keyword research, optimizing titles and meta tags, structuring content on a site, improving loading speed, work with internal and external links, etc.
The main goal of SEO optimization is to increase traffic to the site from search engines, increase the number of conversions and improve the reputation of the site in the eyes of search engines and users. Optimizing a website takes time and effort.
Complex promotion of the site is a strategy of advertising the site on the Internet, which combines various tools and methods of advertising with the aim of raising the position of the site in search engines, attracting more visitors to the site and ensuring their conversion into customers or users.
Comprehensive site promotion includes such methods as search engine optimization (SEO), contextual advertising, social advertising, email marketing, video marketing, PR technologies and other methods.
SEO is the process of optimizing a site in order to increase its position in search engines. This is achieved by developing high-quality content, optimizing the code of the site pages, internal and external links.
Contextual advertising includes showing ads on partner sites that have relevant content or showing ads in search ads based on keywords.
If you found this site, it means it has a high position in searches. And where can there be higher competition than between seo specialists? So, we know how promote sites. No one can give guarantees in SEO promotion. If you are guaranteed something, you are being fooled.
Terms of promotion of the site can vary significantly depending on the chosen strategy and methods of promotion. It may take 4 to 6 months to achieve stable results and high positions in search results.